Know More Before You Pour
Join the #BeforeYouPour Social Media Contest
CADCA
October 11, 2016
CADCA and the National Institute on Alcohol Abuse and Alcoholism (NIAAA) are teaming up for a new social media contest for our coalitions!
Excessive alcohol use negatively impacts our society in a myriad of ways, causing major damage at the individual, family and community levels. Nearly 88,000 people die from alcohol-related causes annually and alcohol misuse costs the U.S. an estimated $259 billion.
Thanks to research funded by NIAAA, we know more about alcohol and its impacts than ever before. Our challenge to you is to share NIAAA’s scholarly facts with the masses in a new and exciting way. NIAAA is providing coalitions with a wide range of information that you can use to get the word out.
Your entry will be reviewed by a panel of judges and 10 outstanding coalitions will be awarded $1,000 each to carry out their social media campaign.
It’s easy to join the Know More Before You Pour Social Media Contest:
- Review the NIAAA facts
- Develop a 1-page dissemination plan, incorporating the use of the hashtag #BeforeYouPour. (Think about how to: amplify your reach, create engagement, encourage others to utilize, measure your impact, etc.)
- Create at least one social media graphic.
- Fill out the submission form with your creative graphic and one-page dissemination plan by November 18.
We cannot wait to see what your coalition creates!