Safe and Sound – How the three-tier alcohol regulatory system promotes safe products and high revenue collection – New Short Report Available
By Pamela Erickson, CEO, Public Action Management, PLC
April 30, 2015
The recent recall of Blue Bell ice cream products reminds us how devastating contaminated products can be – both for those who are harmed and for the business itself. Blue Bell has spent weeks attempting to locate the source of the listeria bacteria which apparently caused several customers to fall ill and may be the cause of some deaths. After weeks of partial recall, Blue Bell just announced it is recalling ALL of its products in 23 states and international locations. It may be difficult for Blue Bell to survive this catastrophe.
A good product tracking system is especially important for alcohol, a product which can harmful if misused. Our current three-tiered system tracks every bottle and can which makes recalls quick and effective. Recently, a company reported that a batch of bottles had damaged tops and feared that glass pieces could injure customers. The product was quickly identified and pulled from the shelves. No one was harmed.
This short report chronicles two benefits of the three-tiered system: a tracking system for product safety and high revenue collections. It was originally in booklet form in 2013.
This short report format is more readable. Click here to view. For a comprehensive discussion of this topic see: “The ‘Fake Alcohol’ Situation in the United States: The Impact of Culture, Market Economics, and the Current Regulatory Systems,” by Robert M. Tobiassen, Former Chief Counsel for the United States Alcohol and Tobacco Tax and Trade, Center for Alcohol Policy.